Surfer AI features, pricing and GDPR (October 2026)

Surfer is an SEO and content optimization platform from Wrocław, part of the French Positive Group, that helps marketers plan, write and score content for Google and AI search and track how often AI assistants mention their brand.

Surfer offers a content editor with real-time guidelines, a Content Score, internal linking, SERP analysis and an AI visibility tracker for large language models. The company is based in Wrocław, Poland, belongs to Positive Group from Hem, France, and states that more than 150,000 marketers, agencies and SEO professionals use it. The product is made and hosted in Europe according to the vendor.

• Drafts and optimizes articlesThe AI Content Editor generates outlines, writes drafts and optimizes them against real-time SEO guidelines derived from ranking pages. Writers get a structured starting point and clear targets.
• Scores contentContent Score rates a text on signals that drive visibility in Google and AI search. Editors can judge a draft before it goes live.
• Tracks AI visibilityThe AI Visibility Tracker monitors brand mentions across ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity with daily or weekly refreshed prompts. Teams see whether their content reaches AI answers.

• Made and hosted in Europe according to the vendor, with ISO 27001 certification and euro prices on the pricing page.
• Separate AI Search Analytics plan for teams that only need AI visibility tracking.

Surfer Sp. z o.o. is based in Wrocław and belongs to Positive Group, headquartered in Hem, France.

Plans limit documents and tracked prompts, so estimate your monthly content volume first. SSO and white label are Enterprise features. Ask Positive Group for its DPA, which the trust center describes.

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