From €20 per month🇧🇪
Belgian form builder with a generous free plan, an AI assistant in the editor and connectors for Claude, ChatGPT and MCP.
Typeform AI features, pricing and GDPR (October 2026)
Barcelona-based form and survey builder with AI form creation, AI follow-up prompts and AI analysis of responses.
FreemiumFree plan
from $39 per month
Pricing details
Free with 100 responses a month. Basic $39, Plus $79, Business $129 per month per the pricing page, annual billing saves 30 percent; Talent $169 and Growth Flow $379; Enterprise on request (as of September 2026).
What is Typeform?
Typeform is a form and survey builder that presents one question at a time and adds AI for creating forms, prompting fuller answers and analyzing responses. Marketing, HR and research teams in companies of all sizes use it for lead capture, applications and feedback.
Typeform was founded in 2012, is headquartered in Barcelona and says more than 150,000 businesses use it. Plans are defined by monthly responses and seats: Free with 100 responses, Basic, Plus and Business, a Talent plan with video questions and multi-language support, and Growth Flow with lead enrichment and a Salesforce integration. Enterprise adds unlimited responses, SSO with Okta, OneLogin, Azure or PingFederate, HIPAA and GDPR compliance options and a choice between a US and an EU data center.
Typeform AI features and use cases
- Creates forms from a descriptionFrom the Basic plan, AI builds a form from a short description of its purpose. Teams go from idea to a working survey or application form in minutes.
- Prompts respondents for detailClarify with AI asks respondents to expand on short or vague answers. Researchers and HR teams collect more usable open-text feedback.
- Analyzes responsesSmart Insights on Growth Flow plans analyze collected responses with AI. Marketing teams see patterns in leads and feedback without exporting data to a spreadsheet.
- Uses company files as contextTypeform AI can take uploaded files as context when creating content. Forms reflect the organization's own terms and offers.
What sets Typeform apart
- Headquartered in Barcelona, Spain, with a remote-first team of more than 250 people.
- Dedicated Talent plan with video questions and multi-language forms for hiring.
- SSO only on Enterprise.
Where Typeform is strongest
Spain Available internationally
Typeform S.L. is headquartered in Barcelona.
Questions to ask before you buy Typeform
Typeform is an EU company, but the choice of an EU data center is only listed for Enterprise, so ask where response data is stored on smaller plans before collecting EU personal data. The data processing agreement and the subprocessor list are published. Prices are shown monthly or billed yearly, with yearly billing up to 30 percent cheaper; Basic costs $39 a month or $28 a month billed yearly. If you use Typeform for job applications, keep hiring decisions with people.
Using Typeform in the EU: GDPR and AI Act
- Data locationMultiple regions, EU region available (according to the vendor). Hosting regions: United States, EU.
- Data processing agreementPublic, read it here (opens in a new tab). Subprocessor list (opens in a new tab).
- EU AI ActCheck whether the AI prepares decisions about people. If not, the high-risk rules usually do not apply. The high-risk obligations apply from December 2, 2027 (Digital Omnibus).
General information with sources, not legal advice.
Typeform reviews
No reviews yet. Be the first to share how your team uses it.
Every review shows its verification level. We read each one before it goes live. How we check reviews
Questions about Typeform
Is there a free Typeform plan?
Yes. The free plan includes 100 responses a month, 1 user and unlimited forms and questions.
Which plans include AI form creation?
AI-powered form creation is available from the Basic plan; Smart Insights are part of the Growth Flow plans.
Does Typeform support SSO?
Yes, on Enterprise, with Okta, OneLogin, Azure and PingFederate.
Typeform update historyno updates yet
No changes recorded for Typeform yet.
Changes the vendor made and confirmed user reports, each checked against the vendor's own pages. We review every tool monthly.
Alternatives to Typeform
Tools in the same category (Forms) with the most overlapping markets.