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Marketplace integration for 1,300+ channels with AI for product content, categories and attributes.
Helium 10 AI features and pricing (October 2026)
Seller software for Amazon, Walmart and TikTok Shop with an AI Listing Builder and an AI agent.
FreemiumFree plan
from $99 per month
Pricing details
Free plan with limited Chrome extension; Platinum $129 per month or $99 per month billed yearly; Diamond with Helium AI agent and AI Listing Builder $359 per month or $279 per month billed yearly; Enterprise from $1,499 per month billed annually. As of September 2026.
What is Helium 10?
Helium 10 is software for brands and sellers on Amazon, Walmart and TikTok Shop, from small private label sellers to larger brands. It covers product and keyword research, listing creation, advertising and analytics, with an AI agent and an AI listing builder in the higher plans.
The plans are tiered by yearly sales: Platinum for sellers up to $100,000, Diamond for $100,000 to $10 million and Enterprise above that, from $1,499 per month billed annually. Diamond adds the Helium AI agent, the AI Listing Builder and the Helium 10 MCP server. The service is operated by Pixel Labs, LLC in Irvine, California. The vendor reports more than 4.5 million brands and support for over 24 marketplaces.
Helium 10 AI features and use cases
- Writes listings from keyword researchThe AI Listing Builder drafts product titles, bullet points and descriptions and ties them to the keywords found in Helium 10's research tools. Sellers produce listings that target relevant search terms without writing from scratch.
- Finds sales opportunities in seller dataThe Helium AI agent analyzes business data and points out opportunities, such as listings to improve or new products to create. Small teams get analysis they would otherwise need a dedicated analyst for.
- Connects seller data to AI assistantsThe Helium 10 MCP server lets assistants such as Claude or ChatGPT query Helium 10 data inside existing workflows. Diamond includes up to 1,000 calls, so teams can ask questions about their marketplace data in plain language.
What sets Helium 10 apart
- Published monthly and yearly prices, plus a limited free plan, which suits small sellers.
- Offers an MCP server for connecting marketplace data to AI assistants.
Where Helium 10 is strongest
United States Available internationally
Helium 10 is operated by Pixel Labs, LLC in Irvine, California, and centers on Amazon US sellers, with Walmart and TikTok Shop as further channels.
Questions to ask before you buy Helium 10
The AI agent and AI Listing Builder are only in Diamond and above, so compare the price step from Platinum. Helium 10 is built around US marketplaces; check coverage for Amazon Europe marketplaces you sell on. Security certifications and hosting details were not published on the pages we checked.
Helium 10 reviews
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Questions about Helium 10
Which Helium 10 plan includes AI?
According to the pricing page, the Diamond plan includes the Helium AI agent, the AI Listing Builder and the Helium 10 MCP server with up to 1,000 calls. For other plans, MCP is listed as an add-on from $50 per month. Enterprise is a custom plan from $1,499 per month billed annually.
Is there a free version?
Yes. A free plan gives limited access to the Chrome extension.
Which marketplaces does Helium 10 support?
The website names Amazon (FBA and FBM), Walmart and TikTok Shop and more than 24 marketplaces in total.
Helium 10 update historyno updates yet
No changes recorded for Helium 10 yet.
Changes the vendor made and confirmed user reports, each checked against the vendor's own pages. We review every tool monthly.
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