Adobe's generative AI for images, video and audio, trained on licensed content, with custom brand models for enterprises.

Recraft AI features and pricing (October 2026)
AI image generator for design teams that also produces editable vector graphics and learns custom brand styles.
Pricing: Contact for pricing
According to the pricing page, a free plan without commercial rights where images are public; paid Basic, Pro and Teams plans with full rights and 20 percent off with annual billing. Amounts were not visible in the page text when we checked in September 2026.
What is Recraft?
Recraft is an AI design tool for designers and marketing teams that generates images and editable vector graphics, applies custom brand styles and offers an API for image generation and editing.
Recraft Studio combines image and vector generation with mockups, photo editing, background removal, upscaling and an AI eraser. Teams share workspaces and credits, and developers use the API for generation and editing. The company, Recraft Inc., is based in San Francisco. Paid plans grant full ownership and commercial rights to generated images, while free images are public and owned by Recraft.
Recraft AI features and use cases
- Creates editable vector graphicsRecraft generates vector illustrations and icons that designers can edit further. Teams get assets that scale for print and web.
- Applies the brand styleDesigners upload reference images to create a custom style, and new images follow it. Campaign visuals look consistent across channels.
- Edits existing imagesAI tools remove backgrounds, upscale, erase objects and extend images. Marketing teams adapt product photos without a separate editing program.
What sets Recraft apart
- Vector output that stays editable, next to raster images.
- Public data processing agreement and a list of external AI model providers.
Where Recraft is strongest
Recraft Inc. is based in San Francisco; its terms are governed by New York law.
Questions to ask before you buy Recraft
Do not use the free plan for company work, because free images are public and owned by Recraft. Recraft may train its own models on inputs unless you opt out in the account settings; third-party AI providers are not allowed to train on them. Review the list of external model providers.
Recraft reviews
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Questions about Recraft
Who owns images created with Recraft?
On paid plans, users get full ownership and commercial rights, which remain after cancellation. On the free plan, images belong to Recraft and are shown publicly.
Does Recraft train on customer images?
Third-party AI providers may not train on inputs or outputs. Recraft may train its own models, and users can opt out in their account settings.
Does Recraft have an API?
Yes. The API covers image and vector generation, editing, background removal, inpainting and outpainting.
Recraft update historyno updates yet
No changes recorded for Recraft yet.
Changes the vendor made and confirmed user reports, each checked against the vendor's own pages. We review every tool monthly.
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