ai-toolfinder
ENDE
Submit a tool

Rows alternatives: 7 tools compared (October 2026)

Rows: Spreadsheet for teams from Berlin with an AI data analyst that builds reports, merges data and extracts values from PDFs. These 7 tools cover the same task (BI & dashboards). They are ranked by how many of Rows's strongest markets they share, then by how complete their profile is.

Which Rows alternative fits which situation

Closest matchhttps://jolene.pro

Same task, and it ranks first in our similarity ranking, which also weighs shared strong markets and profile depth.

Small teamsThoughtSpot

Targets companies under 50 employees and offers a free trial.

Published priceMicrosoft Power BI (Copilot)

Lists a starting price: from $14 per user/month.

Picked from our profile data, which we check against vendor pages. No vendor paid for a placement.

What Rows does

Rows is a spreadsheet for teams with a built-in AI data analyst. Users describe what they need, and the AI analyzes data, merges tables, builds reports and pulls figures from PDFs, which suits small teams without a data department.

  • AI Analyst analyzes data from natural language instructions
  • Builds reports and merges datasets
  • Extracts data from PDFs and business documents into tables

The provider is Rows GmbH, based in Berlin; according to its privacy policy, the platform runs on servers in the EU or EEA. Starting price: from $6 per user/month.

Before you switch: Check how many AI tasks your team needs per month, since each plan has a fixed allowance. According to the privacy policy, the platform runs on Google Cloud in the EU or EEA, while the AI Analyst sends data to OpenAI and Groq; OpenAI may keep data for up to 30 days. Clarify what the move to Superhuman means for contracts and data processing.

The 7 closest alternatives in detail

https://jolene.pro

Data analysts use this tool to process multi-sheet Excel and CSV files, generate charts, and trace results back to their source cells.

Key functions

  • Analyzes Excel and CSV workbooks
  • Works across multiple sheets and separate tables
  • Creates bar, line, area, pie, and heatmap charts

Compared with Rows

  • Strong in the same markets as Rows: Germany.

Tellius

Tellius is an AI analytics platform for large companies that answers business questions in plain language across connected data. Its finance solution helps FP&A teams explain budget variances, monitor cost centers and draft P&L commentary for management and board reporting.

Key functions

  • Kaiya answers natural language questions across all connected data
  • Breaks revenue and cost variances into price, volume, mix and timing drivers
  • Agents monitor cost centers and flag variances before quarterly reviews

Compared with Rows

  • Strongest elsewhere: United States.

Check before buying: Tellius publishes no prices, and single sign-on, APIs, automated machine learning and customer cloud or on-premises deployment are reserved for Enterprise. The privacy policy says data may be processed in the United States or other countries, so ask where your data will be stored and request a data processing agreement if EU personal data is involved. Budget time for the semantic layer over ERP and planning data, since answers depend on clean definitions.

ThoughtSpot

ThoughtSpot is an analytics platform where business users ask questions about company data in plain language. Its AI analyst Spotter breaks questions down, checks results and builds dashboards, grounded in a governed semantic layer.

Key functions

  • Spotter answers questions with multi-step analysis and traceable queries on a semantic layer
  • SpotterViz creates dashboards from data
  • SpotterModel automates semantic modeling

Compared with Rows

  • Names 2 security certificates, Rows 0.
  • Starts higher: from $25 per user/month, Rows from $6 per user/month.
  • Single sign-on in all plans; at Rows only in higher plans.

Check before buying: Check the Spotter query limits in your plan and the row limits of Essentials and Pro. The trust center does not name hosting regions publicly, so ask where data and prompts are processed and which language model provider is used.

Databricks AI/BI Genie

Genie is the AI experience on the Databricks data platform. Business users ask questions in plain language and get answers from company data governed in Unity Catalog, while data teams define which datasets and metrics Genie may use.

Key functions

  • Genie One answers data questions in natural language grounded in your own data
  • Genie Agents: data teams define trusted datasets and metrics
  • Genie Code is an AI coding assistant in the workspace

Compared with Rows

  • Different pricing model: usage-based instead of freemium.
  • Strongest elsewhere: United States.

Check before buying: Genie requires data on Databricks, so it fits companies that already use the platform or plan to. Budget for usage by service principals and for Genie Code beyond the free allowance, and track the end of the free period in January 2027. Ask which model providers process prompts and in which region.

Microsoft Power BI (Copilot)

Power BI is Microsoft's tool for building reports and dashboards from company data. Copilot in Power BI lets business users ask questions about reports and helps report authors build pages, summaries and DAX queries.

Key functions

  • The report Copilot pane answers questions about the data and summarizes reports
  • Copilot creates and edits report pages and summary visuals
  • Copilot writes DAX queries and descriptions for measures in the semantic model

Compared with Rows

  • Starts higher: from $14 per user/month, Rows from $6 per user/month.
  • Strongest elsewhere: United States.

Check before buying: Budget for a paid Fabric capacity of at least F2 if you want Copilot, and check that your capacity region supports it. If your tenant is outside the US or EU data boundary, Copilot stays off unless an admin allows processing outside the region. Prepare semantic models before rollout, since Copilot answers depend on them.

Wren AI

Wren AI is an open-source text-to-SQL engine that answers questions about company databases in plain language. A semantic layer describes tables and metrics so that the generated SQL follows business definitions. It suits data teams that want to run the engine themselves.

Key functions

  • Turns natural language questions into SQL through a semantic layer
  • LLM-agnostic, you can connect your own models
  • MCP server and CLI for AI agents

Compared with Rows

  • Strongest elsewhere: United States.

Check before buying: Running the open-source edition means your team handles hosting, updates and model costs. Decide which language model receives table names and questions, since schema information leaves the database. The license file notes that future modules may use AGPL-3.0, so check the license of each component you deploy.

Jolene.pro

Web tool that answers questions about Excel and CSV workbooks in plain English, draws charts and shows the source rows behind each number.

Key functions

  • Finds tables in multi-sheet workbooks, including several tables on one sheet
  • Answers questions about the data in chat with text and a chart
  • Shows the sheets read, calculation steps and rows behind each chart

All 7 alternatives by buying criteria

Rows alternatives by price, trial, hosting and security
ToolHeadquartersPricingFree trialEU dataSSOCompany size
Rows (original)Germanyfrom $6 per user/monthFree planYesHigher plans onlyNot stated
https://jolene.proNot statedFreemiumFree planNot statedNot statedSmall
TelliusUnited StatesContact for pricingYesNot statedHigher plans onlyEnterprise
ThoughtSpotUnited Statesfrom $25 per user/monthYesNot statedIn all plansSmall, Midsize, Enterprise
Databricks AI/BI GenieUnited StatesUsage-basedFree planNot statedNot statedNot stated
Microsoft Power BI (Copilot)United Statesfrom $14 per user/monthFree planNot statedNot statedNot stated
Wren AIUnited StatesContact for pricingFree planNot statedHigher plans onlyNot stated
Jolene.proNot statedContact for pricingFree planNot statedNot statedNot stated

Not stated means we found no statement on the vendor's site. Data as of each profile's last check.

The market around Rows: 7 tools for this task

57 %
Publish a price (4/7)
71 %
Free plan (5/7)
57 %
Free trial (4/7)
14 %
EU hosting option (1/7)
14 %
Headquartered in Europe (1/7)
57 %
Single sign-on (4/7)

Rows is among the tools that publish a price and offers EU hosting. More than half of the vendors here publish prices, so you can compare list prices before the first demo.

Source: ai-toolfinder.com dataset, full profiles only.

Why teams look beyond Rows

  • 1 alternatives are strong in at least one of the same countries as Rows, so local support and compliance should be comparable.

Rows and the top 3 alternatives at a glance

Open in the comparison tool →
Rows compared with https://jolene.pro, Tellius and ThoughtSpot
Rowshttps://jolene.proTelliusThoughtSpot
PricingFreemiumFreemiumContact for pricingPer user
Free planYesYesNoNot stated
Free trialNot statedYesYesYes
Data hostingEUNot statedNot statedNot stated
Strong inGermanyUnited States, Canada, United Kingdom, GermanyUnited StatesUnited States
Company sizeNot statedSmallEnterpriseSmall, Midsize, Enterprise
CertificationsNot statedNot statedSOC 2 Type IIISO/IEC 27001, CSA STAR

All 7 alternatives to Rows

https://jolene.pro

Vendor verified
Freemium · Free trial🇺🇸🇨🇦🇬🇧and 4 more countries

Data analysts use this tool to process multi-sheet Excel and CSV files, generate charts, and trace results back to their source cells.

BI & dashboardsdata preparationforecasting
From $25 per user/month · Free trial🇺🇸

Analytics platform with the Spotter AI analyst, which answers questions in several steps, builds dashboards and creates semantic models.

BI & dashboards
Free🇺🇸

Open-source context engine for text to SQL with a semantic layer, 20+ data sources and an MCP server, plus a cloud version with charts.

text to SQLBI & dashboardsdata & analytics

Jolene.pro

Vendor verified
Short entryAvailable internationally

Web tool that answers questions about Excel and CSV workbooks in plain English, draws charts and shows the source rows behind each number.

BI & dashboards

Questions about Rows alternatives

What is the best alternative to Rows?

It depends on your country and company size. In our data, https://jolene.pro, Tellius and ThoughtSpot share the most strong markets with Rows, so they are the closest fit if you work where Rows is strong. Filter the list by country and size to narrow it down.

Is there a free alternative to Rows?

https://jolene.pro, Tellius, ThoughtSpot, Databricks AI/BI Genie and Microsoft Power BI (Copilot) offer a free plan or a free trial according to the vendors. Check the limits of free plans before you rely on them for employee data.

Which Rows alternatives can host data in the EU?

None of the listed alternatives states an EU hosting option in our data.

Which Rows alternatives publish their prices?

ThoughtSpot, Microsoft Power BI (Copilot) and Wren AI show prices on their websites, for example ThoughtSpot from $25 per user/month and Microsoft Power BI (Copilot) from $14 per user/month. The others quote after a demo.

Which Rows alternatives support single sign-on?

Tellius, ThoughtSpot and Wren AI support single sign-on according to the vendors. Some include it only in higher plans, see the table above.

Back to the Rows profile →