FactFinder AI features, pricing and GDPR (October 2026)

FactFinder is product discovery software for mid-size and large online shops. It provides site search, navigation, personalization, recommendations and merchandising, combining its own vector search technology with rules that ecommerce teams control.

FactFinder handles search, category navigation and guided filtering, personalization, recommendations and a merchandising dashboard for pinning products and running campaigns. The vendor states that its vector search and Atlas AI are in-house technologies, while some enrichment features use external models, and that the infrastructure is hosted in the EU. Ready-made connectors exist for Shopify, Shopware, OXID and Magento; for other platforms such as SAP, Salesforce, commercetools, BigCommerce, Spryker, Intershop and Emporix, developers use APIs and web components. The company behind it is Omikron Data Quality GmbH in Pforzheim.

• Understands messy search queriesSemantic search and the Atlas AI vector search interpret product codes, descriptions and typos and return relevant products. Shoppers who do not know the exact product name still find it, which matters for large technical assortments.
• Personalizes results over timeFactFinder learns from what shoppers browse, click and buy and adapts results as they explore, including on later visits. Returning customers see more relevant products first.
• Suggests related productsRecommendations use catalog context and behavior to suggest accessories, alternatives and frequently bought together items. Merchandisers keep control through the dashboard while the AI keeps optimizing.

• EU-hosted infrastructure with in-house vector search technology, according to the vendor.
• Ready-made connectors for Shopify, Shopware, OXID and Magento, other shop systems via APIs and web components.

FactFinder is developed by Omikron Data Quality GmbH in Pforzheim and offers ready-made connectors for shop systems common in Germany such as Shopware and OXID.

Ask which enrichment features use external AI models and where those models process data, since the core runs in the EU. Prices are not published, so request an offer based on traffic and catalog size. Check whether a connector exists for your shop system.

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