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ZoomInfo AI features and pricing (October 2026)

US go-to-market platform with B2B contact data, buying signals and AI tools such as Copilot, GTM Workspace and GTM Studio.

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What is ZoomInfo?

ZoomInfo is a go-to-market platform from Vancouver, Washington, for B2B sales, marketing and RevOps teams. It combines a company and contact database with buying signals and AI tools that research accounts, draft outreach and keep CRM records current.

The platform rests on verified B2B company and contact data with intent signals. GTM Workspace sits on top of Salesforce, HubSpot or Microsoft Dynamics and gives sellers a Pulse Feed with signals such as job changes, funding and hiring, views of accounts and contacts with CRM sync, AI Chat and AI Docs. GTM Studio lets RevOps and marketing teams build target lists and campaigns, with waterfall enrichment from more than 25 data vendors.

ZoomInfo Technologies LLC is based in Vancouver, Washington, and trades on Nasdaq under the symbol GTM. The vendor states that more than 35,000 companies use the platform. It suits companies with a sales team and CRM in place; GTM Studio needs someone in RevOps or marketing operations.

ZoomInfo AI features and use cases

  • Prioritizes accounts and dealsCopilot ranks accounts using verified buyer signals and monitors deal activity for risk and growth signals, such as prospects who go quiet or re-engage. Sellers see which accounts and deals need attention next, which saves time otherwise spent checking accounts one by one.
  • Prepares account briefsAI Chat in GTM Workspace combines CRM history, call transcripts and ZoomInfo company data into one account brief. Before a meeting, reps get contacts, org charts, account history and recent company news in one place, which reduces manual research across several tools.
  • Drafts meeting prep and outreachAI Docs generates meeting preparation documents and outreach content from live CRM data, call context and ZoomInfo intelligence. Drafts can be passed to email or a connected sales engagement platform, where reps review and adapt them before sending.
  • Builds target lists from plain languageIn GTM Studio, users describe a target segment in natural language, for example software companies in North America that are hiring a sales leader. The tool returns matching accounts with decision makers and intent signals, and specialized agents handle enrichment, scoring, routing and message creation.

What sets ZoomInfo apart

  • GTM Workspace works as a layer on top of Salesforce, HubSpot or Microsoft Dynamics and does not replace the existing CRM.
  • According to the product page, GTM Studio fills missing contact data through waterfall enrichment from more than 25 external data vendors.
  • The security overview lists ISO 27001, ISO 27701 and SOC 2 Type II, with services hosted by three major cloud providers in US data centers.
  • The AI information page lists an integration that brings ZoomInfo's B2B data into ChatGPT.

Where ZoomInfo is strongest

United States Available internationally

ZoomInfo Technologies LLC is based in Vancouver, Washington, and the vendor hosts its services in US data centers.

Questions to ask before you buy ZoomInfo

ZoomInfo hosts its services in US data centers and bases transfers from the EU, UK and Switzerland mainly on standard contractual clauses, alongside certification under the EU-U.S. Data Privacy Framework. The database holds personal data of prospects, so check your legal basis and cold outreach rules such as CAN-SPAM before campaigns start. The pricing page was not accessible during our check in September 2026, so request a quote with seat and credit details.

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Questions about ZoomInfo

Where does ZoomInfo host data?

The security overview states that the services run on three major cloud providers with data centers in the US. The privacy policy adds that data may also be processed in other countries where ZoomInfo or its subcontractors operate.

Is there a free trial?

Yes. The free trial page describes a trial that typically lasts seven days, with limited access to contact and company search, intent signals and email outreach. No credit card is needed, and trial terms can vary by package and company size.

Which security certifications does ZoomInfo list?

The security overview names ISO 27001, ISO 27701 and SOC 2 Type II. Customer access is protected with multi-factor authentication or single sign-on.

ZoomInfo update historyno updates yet

No changes recorded for ZoomInfo yet.

Changes the vendor made and confirmed user reports, each checked against the vendor's own pages. We review every tool monthly.

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