ActiveCampaign AI features and pricing (October 2026)

ActiveCampaign is a platform for email marketing and marketing automation from Chicago. Small and mid-sized businesses use it to run campaigns, automate customer journeys and manage contacts, with a set of AI features called Active Intelligence.

ActiveCampaign was founded in 2003 and is headquartered in Chicago. The platform covers email marketing, automation workflows, a CRM, landing pages, WhatsApp messaging, SMS, transactional email and attribution tracking. It lists more than 1,000 integrations and connectors for Claude and ChatGPT. The vendor reports a team of more than 800 people and customers in over 170 countries. Plans are Starter, Plus, Pro and Enterprise, priced by contact count, and the AI features are limited on the lower tiers. A free 14-day trial and free migration from other tools are offered. The vendor targets small and mid-sized businesses.

• Builds campaigns from a promptThe AI Campaign Builder drafts an entire email campaign from a goal described in plain language, using the account's history, brand voice and top-performing campaigns as context. Small marketing teams get a first version in minutes and spend their time on review and adjustments.
• Writes copy and images in the brand styleAI Content Generation and the AI Brand Kit import colors, fonts and logos and produce copy and visuals that match them. Image generation and editing happen inside the campaign editor. Teams cut the back and forth between a writing tool, a design tool and the email editor.
• Finds audiences and send timesAI-Suggested Segments propose groups of contacts from account data, and Predictive Sending chooses when each contact receives a message. The vendor reports higher click-through rates in customer examples. Marketers rely less on hand-built segments and fixed send times.
• Answers questions about performanceActive Intelligence Insights supports prompt-based reporting and Scheduled Tasks that deliver fresh insights by email. Connectors for Claude and ChatGPT bring account data into those assistants. Marketing managers get answers without building reports by hand.

• Combines email, automation, CRM, WhatsApp and SMS in one platform, with 1,000+ integrations.
• Active Intelligence is limited on Starter and Plus, and predictive and conditional content starts with Pro.
• Connectors let Claude and ChatGPT work with account data through MCP.
• SSO and a dedicated account team belong to Enterprise, and a public data processing agreement exists.

ActiveCampaign names Chicago as its headquarters, with offices across Latin America, Europe and APAC. That documents the United States as its home market, and the vendor states customers in more than 170 countries.

Plans are priced by contact count, and the amounts were not readable on the pricing page we checked, so get a quote at your list size. AI features are limited on Starter and Plus. ActiveCampaign publishes a data processing agreement, and its security page names SOC 2 and GDPR focus. US senders need CAN-SPAM compliance and state privacy law checks. The hosting region is not stated on the pages we checked.

No reviews yet. Be the first to share how your team uses it.

Every review shows its verification level. We read each one before it goes live. How we check reviews